Saltar al contenido principal Saltar a la búsqueda Saltar a la navegación principal

Marvin Keller Appointed as the new Vice President Aftermarket

20. July 2026

Marvin Keller takes over as head of ACPS Automotive’s global aftermarket business

Mönchengladbach, 20 July 2026 - Marvin Keller, an experienced automotive expert, has been appointed Vice President of the aftermarket division at ACPS Automotive. As a result, Marvin Keller also joins the management board of ACPS Automotive Services GmbH, based in Mönchengladbach. Marvin Keller Appointed new Vice President of Aftermarket Marvin Keller joined the company in early 2026 as the new Director of Sales & Marketing. As Vice President of Aftermarket, he now also assumes overall responsibility for the business division. Experienced aftermarket expert Marvin Keller has many years’ experience in the international automotive industry, particularly in the automotive aftermarket, and brings extensive market and leadership expertise to the company. Before joining the ACPS Automotive Group, Keller held various sales and management roles at PHILIPS Automotive Lighting, most recently as Director of Sales for Northern Europe. In this role, he was responsible not only for sales activities but also for trade marketing for the region. In his new role, Keller is responsible for the strategic and operational direction of ACPS Automotive’s global spare parts business.

Strengthening the ORIS brand in the aftermarket

“We are pursuing a clear growth strategy in the aftermarket. Our aim is to further strengthen the ORIS brand, increase its visibility and consistently expand our market position - particularly amongst garages, wholesalers and our direct retail partners,” says Keller.

The company

ACPS Automotive Services GmbH is part of ACPS Automotive GmbH. With more than 65 years of experience and over 2,200 employees and 4 plants, ACPS Automotive today is the technology and market leader in towbars for cars, SUVs and vans in Europe. More than 140 patents are proving the company’s strength to innovate, which plays a key role in shaping technological progress in the towbar sector.

As a developer and manufacturer of transport solution technologies, ACPS Automotive sets standards at its headquarters in Germany and in its ten locations worldwide. All leading car manufacturers trust in the innovative towing solutions under the brand ORIS. The company transfers its expertise from the original equipment to its innovative and safe solutions to the independent spare parts trade and the independent workshop (Aftermarket). ORIS towbars provide an especially safe and convenient connection between vehicles and caravans, bicycle carriers, boat and horse trailers in the private and commercial sector. The ORIS brand has always been known for its high-quality products with special unique selling propositions. Unique selling propositions such as the patented FIX4BIKE®-system or the first all-electric retractable towbar for retrofitting, ORIS_E3.

ACPS Automotive was established in 1955 near Stuttgart, Germany, and is known in Europe under the ORIS brand. Annual sales of around €440 million were generated in 2024.

ACPS Automotive Aftermarket headquarters in Mönchengladbach, Germany, featuring the modern logistics and office building under a clear blue sky.

Your press contact

Silviya Tzoneva

ACPS Automotive Services GmbH

Advanced Carrier and Protection Systems

Regioparkring 1

41199 Mönchengladbach

Deutschland